DOI: https://doi.org/10.33386/593dp.2021.2

Published: 2021-03-01

Administration

La Industry 4.0 and business in the face of the health emergency due to COVID-19

Estefani Carlota Jácome Andrade, Andrea del Rosario Cárdenas-Palma, Pilar Lorena Rivera-Badillo

18-29

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Continuity of MiPymes under ISO 22301. Case Cuenca – Azuay

Alexandra Katherine Quituisaca-León, Ronal Armando Ruilova-Morocho, Gabriela Isabel Araujo-Ochoa

30-42

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Administrative management and motivation in the production of a natural product company, 2020

Albertina Marina Ventura de Esquén

43-60

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Relational Marketing Strategies for the development of the Tourism Sector

Yolanda Maricela Guangasi-Tomarima, Erika Alejandra Jácome-Malusin, Hernan Mauricio Quisimalin-Santamaria, Marcelo Javier Mancheno-Saá

61-73

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Incidence of Management Skills in the Healthy Organization of the Coayllo Health Post - Cañete, 2020

Victor Enrique Lizama-Mendoza

74-94

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Circular economy in the strategic and sustainable vision of modern companies

Héctor Canossa-Montes de Oca

105-117

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Employment rate in the informal sector, labor costs and productivity in Ecuador: 2015-2018 period

David Alejandro Díaz-Camacás, Evelyn Marlene Curiel-López

125-136

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Proposal for the reintegration of auto-tone products in the basic basket: tortillas de zapallo case

Marcelo Javier Ríos-Mariño, Ana Carolina Herrera-Caicedo, Viviana Elizabeth Cajas-Cajas, Washington Rodrigo Jijón-Argüello

137-147

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Management skills in the organizational development of IT service companies, San Isidro 2020

Edith Silva-Rubio

148-163

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Relationship between service quality and customer retention of the mobile service in telephone operator

John Peter Aguirre-Landa, Caleb Pillaca-Janampa, Rocío Victoria Quispe-Rupaylla

164-175

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Social Responsibility in the choice of educational services of a higher institution in Lima This 2020

Silvia Rosario Olivo-Valenzuela, Eber Alberto Alcalde-Martínez, Luzmila Lourdes Garro-Aburto

176-182

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Characterization of work stress and its impact on productivity in a maquiladora industry in Reynosa Tamaulipas

Mario Alberto Morales-Rodríguez, José Luis Ronquillo-Horsten

183-192

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Plastic bottle containers, a feasible business model. Azogues case - Ecuador

Jorge Oswaldo Quevedo-Vázquez, Jorge Edwin Ormaza-Andrade, Génesis Jamileth Toledo-Mora, Jorge Oswaldo Quevedo-Cuenca

193-202

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Digital marketing strategy focused on the online reputation of the esthetic sector Tungurahua - Ecuador

Sonia Maribel Muilema-Chicaiza, Jorge Enrique Jordán-Vaca

213-228

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Proximity marketing: Geolocation, as an advertising strategy in the brands of shopping centers in the city of ambato

Wilma Marisol Moposita-Lagua, Karla Jeanella Parrales-Bejeguen, César Maximiliano Calvache-Vargas

229-241

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Labor accidents as a cost-generating factor in MSMES in the textile sector of the province of Tungurahua

Shirley Dayanara Guachamin-Durán, Betty Maribel Moposita-Azogues, Juan Enrique Ramos-Guevara

242-251

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Knowledge and organizational learning management model in SMEs in the Province of El Oro

Alexandra Mónica Solórzano-González, Luis Mario Maridueña-Villena , Norman Vinicio Mora-Sánchez

252-260

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Finance

Fixed assets and exploration in Ecuadorian mining companies

Angel Alexander Higuerey-Gómez, Lupe Beatríz Espejo-Jaramillo, Isabel María Robles-Valdés

4-17

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Incidence of Internal Communication and Process Management in Customer Service

Genaro Edwin Sandoval-Nizama, Elvira Cáceres-Cayllahua

203-212

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Ensayos

Analysis of civil and commercial mediation in Spain and its legislative developments

Maria Petronela Popiuc

95-104

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Social Justice and Organizations

Mishell Natividad Córdova-Pionce, Edisson Andrés Frias-Pérez, José Miguel Acuña-Mayorga

118-124

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